Project Details
Royal Aesthetics is a lash & esthetics salon based in Wenatchee, WA. For this project, we focused on creating a new brand identity that would communicate the royal experience.
Knowing our target audience was women looking to enhance their natural beauty, we went for a clean look with subtle luxurious touches. We opted for a black and white color palette with a gold accent, bringing to life our vision of clean & luxurious. This is translated in the salon space through the selection of decor along with our business cards, gift certificates and packaging design.
A highlight as a social media strategist for RA has been leveling up the content quality and reaching more accounts. It has been rewarding to be recognized and acknowledged by leading brands in the industry like Sara Happ and Browcode.
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TIMELINE
AUG. 2021-CURRENT -
ROLE
Visual Designer -
DELIVERABLES
Logo, Marketing Materials, Product Label Design, Website, Social Media Strategy, Brand Photography