Project Details
Our mission for IxDA UWB is to connect students across multiple disciplines to foster a design community at UWB by hosting workshops and events. After attending IxDA19, myself and 4 other students began the club chapter at the University of Washington Bothell. During Spring of 2020, the club emphasized the marketing and advertising of the club through social media to create an online presence, switching to exclusively virtual events.
As the chair of design, I created the chapter logo and the brand guidelines for IXDA UWB. I also created Instagram templates to keep our branding consistant. I used my role in the club to continue building my soft skills, while practicing my hard skills.
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TIMELINE
SEPT. 2019- JUNE 2020 -
ROLE
Chair of Visual Design -
DELIVERABLES
Logo, Brand Guide, Social Media Templates, Event Posters, Workshops
Project Details Continued
Virtual Workshops
I led a "How to Create UI Illustrations in Adobe Illustrator" Workshop Series. I took attendees through the process of making an illustration from sketch to design implementation. This workshop series was called "How to Create UI Illustrations"
"How to Create UI Illustrations" was meant to give attendees the basic tools to get started on their UI illustration creation, inspiring them to create interesting concepts from basic shapes. The first part of the event was presenting why UI illustrations improve UX, giving them examples of design in the wild. Part II of the event was the demo portion where I demonstrated from start to finish the process of creating a UI illustration using basic shapes and tools in Illustrator. In the AI file I gave to students, I included my paper pencil sketch image, a color palette, the finished result, and some basic UI elements.
Social Media
I followed up each event with a social media post that outlined each step of making the illustration. We recorded the Zoom event so we can post it at a later date on our social media, in a sped up version, which is popular among the UX/UI community on Instagram. Through the use of hashtags on this post, we were able to gain followers and even had people comment on the post, telling us they thought it was amazing and would like to learn how to use Illustrator after seeing what they could create.